Westside Liquor Case Study

Increased Flexibility and Checkout Speed Helps Liquor Chain Cap Double-Digit Increases

“Twenty-four months ago, we didn’t even scan bar codes. Today, we’re experiencing unprecedented growth with few administrative headaches.” - Robert J. Feuling, Owner, Westside Liquor

As an owner of a rapidly expanding chain of liquor stores based in St. Cloud, Minnesota, Bob Feuling noticed growing pains. With the stores’ vast selection of inventory, tight pricing, and a commitment to unrelenting service, Feuling saw his old retail system was slowing growth and wasting hours—for staff and for customers.

“Flexibility and customizability were important to us from the beginning,” Feuling explains, “so we sought a system that would bend to our needs.”

Since finding Microsoft® Business Solutions Retail Management System, he can now manage over 12,000 SKUs, set different prices for each store, rapidly speed up checkout lines, and know what’s going on in any store at any time.

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